Sunday, April 26, 2009

Leather Through the Ages

Primitive man acquired food mainly through hunting and gathering. Although wild animals were killed primarily basketball a source of sustenance, other uses were discovered. The skins of animals were used for clothing and shelter. However, it would naturally start decaying after some time. It was only through several centuries of experimentation that tanning, which is the process of preserving leather, was fully perfected. All civilizations made extensive use of leather. The Egyptians used them for working tools, such as gloves and buckets. The Romans used them for military armaments, such as shields and saddles. It was also widely used in the religious community, as monks used it to construct scrolls and parchments.

Today, leather is used for a variety of purposes by people from different backgrounds. It is commonly used in rugged occupations because of its flexible nature and abrasion resistance. Sports, such as boxing, use leather for protective gear. Gloves, headgear and punching bags are some of the more common items utilising leather. Leather is also the preferred material for basketballs. A new synthetic basketball was developed for use recently, but the National Basketball Association (NBA) decided to revert to the old leather basketball due to resistance from the players. basketball cited better feel, handle and comfort as reasons for rejecting the change.

Leather chaps are commonly associated with cowboys as are leather jackets for motor bikers. They are used primarily for protection and wind resistance, though others view it as providing a measure of "toughness" or "ruggedness" for the image. Heavy metal rock bands are extensive users of leather-clothing. Leather jackets, trousers and other basketball are part of the image connected with this subculture. Many cars and vehicles are equipped with leather seating, with some luxury cars customized with expensive leather. A different kind of leather called "nappa", or "soft leather", is used specifically for this purpose.

Leather is also used in executive environments. It exudes an air of formality and elegance. Common items that are used in this regard are wallets, organisers, briefcases and folders. Many promotional goods companies offer a variety of leather products to suit the needs of their customers. One important advantage of leather is that it lasts longer than other materials. It is generally more expensive than other types, but it is able to outlast them as the quality of the product rarely diminishes.

Simon Stringer is a dedicated marketing executive who works for Eureka Promotional Gifts. Simon enjoys helping customers choose the most suitable promotional gifts for their advertising campaigns and takes a pride in developing a close working relationship with his clients.

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